From internal informative and decorative materials like brochures and posters to external promotional materials like folders, banners, and PowerPoints. Everything done in the same consisting style but with enough variation to keep the identity alive.
The logo must be in harmony with the company, the people who work there, and the services or products they offer. Most employees at Riscure are young tech professionals from diverse nationalities. They work in a very exciting dynamic business that is changing day by day, following developments to and find solutions to stay one step ahead of the dangers that come with complex electronic systems.
The Riscure logo is modern yet timeless, simple yet interesting enough to be remembered. Its geometric shapes gives it a somewhat technical and trustworthy feel. It's young but professional.
Circles have become an important part of the Riscure visual identity. They bind everything together and make every media instantly recognizable. Even without using the logo.
Riscure helps secure complicated electronic systems. To do that they often have to break them first to be able to create a fitting safety feature.
The different parts of circles seemingly turning around each other are inspired by the inside of mechanical locks and represent the breaking and securing (unlock and lock) of the system.
Windt Le Grand Leeuwenburgh is an independent law firm based in Rotterdam specialized in litigation and corporate law.
The logo is based on a loop which gives a feeling of continuity. It represents what the company does for its clients; helping them to overcome legal issues so they can focus on their daily business.
With this new tagline Maître refreshed their message to the ready meals market. I was asked to come up with the new logo reflecting this message. A smile replacing the 'circumflex (^)' (which is like an upside down smile), emphasises the happiness. It's simple and recognisable,...easy to use in small and big sizes and therefore effectively binds all the media together.